office space: paper crown’s new pad
have i told you all how obsessed i am with lauren conrad? the reality tv star turned bonafide lifestyle mogul has done what no reality star before her has been able to do: she’s become a well-respected woman with multiple businesses under her sleeve. first, there’s her series of YA novels (right up my alley, obviously), loosely based on her own experience on the hills. then, there’s website, laurenconrad.com, a veritable treasure trove of lifestyle content for the pinterest generation (i eat that shit up, i tell you!). but that’s not all she’s doing. there’s the beauty department, a how-to beauty site she started with makeup artist amy nadine and hairstylist kristin ess. she’s also got a clothing line for kohls, a new online shopping venture with friend hannah skvarla (the little market), and of course, her paper crown clothing line, which she designs herself. the girl does it all, and she does it with perfectly waved california blonde locks and cat eyes to kill for.
lest you think LC came off as a ditz during her mtv days, i remind you: she’s a mogul. a ditz doesn’t have that many (successful!) businesses under her belt. paper crown does pretty well for a ready to wear line, and is carried in shops across the country.
so, where does all the magic go down? in a gorgeous exposed brick studio space that’s flooded in sunlight and features a floor to ceiling pinboard. hello, lover. lauren and the paper crown crew moved in a few years ago, and recently, conrad decided it was time for a makeover, they turned to interior goddess estee stanley, and the team at her new site, domaine. together, the domaine team crafted a space that was light, airy, comfortable and chic – just like conrad’s paper crown line. full of affordable pieces that you can easily purchase to recreate at home, this cheery studio is functional, inspirational, and feminine to boot.
the feature is worth a read, so be sure to check it out. my favorite tidbit? a sweet story about lauren’s former desk, a thrift store farmhouse table which she purchased for $100 and painted white back when paper crown began. preserving the desk in the name of sentimentality, the domaine team transformed it into a tall drafting table with a higher set of legs. “i love that they used the same table,” says lauren. “on the day we moved into the office, i was painting and i painted a big heart on the bottom of it. it’s still there, and i’m so excited because it represents the beginning of our business.”
sweet, right? speaking of sweet, check out some tips to help you get the look of paper crown’s pad in your own space.